If you have covered financial communication and its tools and tactics – you at least have a rough understanding of what an annual report is (From Chapter 7: “a comprehensive report on a company’s activities throughout the preceding year (…) intended to give shareholders and other interested people information on the company’s activities and performance.”) […]
For the fourth time, the University Hohenheim / Germany has published its plain-text-ranking of CEO annual meeting speeches. The communication scientists led by Prof. Brettschneider are using a special formula to calculate the formal understandability of the often hour-long speeches. Criteria that enter the formula include the length of sentences, the share of sentences with more than […]