Introduction to Corporate Communication
by Dr Nils Koenig
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Posts tagged employees

Social Media Guidelines for Employees

13. February 2017 Written by Nils Koenig

I have been involved in drafting and promoting quite a few so called social media guidelines – including for GIZ and Daimler. Social media guidelines are basically a tool to sensitize your employees for how they might be seen when blogging or posting on social networks. This is important as individual employee behavior on social […]

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Motivating employees through communic...

21. May 2015 Written by Nils Koenig
Motivating employees through communication

Just a few days ago Kelly and Ben Decker published an excellent article over at HBR.org on how to best communicate with employees in order to motivate them. They see the main challenge to motivate an employees is shifting his typical response to work from “I have to” to “I want to.” According to their reasoning we have to strategically […]

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